Caucus Races
and Consortia
Slide 2
Overview
Why Buy From a Consortium?
Slide 5
Slide 6
What Takes So Long?
Content & Conditions of Use
Slide 8
How can libraries work with
consortia to get a better deal?
bell·weth·er (bµl“wµth”…r) n. One that serves as a leader or as a
leading indicator of future trends.
Bellwether # 1:
Offering Overload
Bellwether # 2: Channel
Changes
"Encyclopedia
Brittanica"
Example A:
Marketing Strategy
Example B:
“The ultimate dream store
for content”
(continued)
Example D:
Channel Changes: Net Results
Bellwether 3:
Consortial Aggregations
Slide 21
Slide 22
Problems With Aggregations
Bellwether 4: Contention and
Shakeout
Slide 25
Slide 26
Predicting the Future:
LookSmart PR Caveats
Predicting the Future:
LookSmart PR Caveats
Slide 29